Superbowl LIV Alcohol Ads – Beer Brands Take Over

As you might have guessed the major beer brands turned up in for this year’s Superbowl LIV, with all six booze ads featured in the breaks coming from major breweries. In fact, the only non-beer product advertised this year was Bud Light’s Hard Seltzer (called it). We’re a beer marketing agency, get in touch if […]

BrewDog opened an Alcohol-Free Bar. Punk AF or NBD?

Pint of beer at the BrewDog Alcohol Free bar in Shoreditch, East London

“There’s lactose in this one, is that okay?” might be a common phrase if your friend is a bartender and you’re lactose intolerant. Normally, the only warning a bartender will offer about your pint is when it’s more than £6. But at BrewDog’s latest Dry Jan-friendly offering, ‘BrewDog AF’, a strictly alcohol-free bar, this is […]

Voting Punk: Should Food & Drink Brands Get Political?

Twas the night before the election, and all through the land, brands were wondering what to do about politics. OK, it’s not very poetic. But we’re starting to notice more food and drink/hospitality companies getting involved with politics – either intentionally, with a political aim (Brewdog offering free pints to voters; Wetherspoons promoting Brexit) or […]

Your Favourite Label 006 ~ Kevin Benishek of Magpie Brewing Co.

  This week I spoke with Kevin Benishek. Kevin is now the Creative Director at MuteHouse, previously the creative mind behind the ever expanding Magpie Brewing Co brand of South Korea. Magpie is arguable the most popular craft beer spot in Seoul. Founded by four friends in 2011 in a qut alley in Seoul, Magpie […]

Your Favourite Label 005 ~ Jack Liakas of Sixpoint Brewery

Jack has been a designer at Sixpoint Brewery for 7 years now. His iconic style and weird and wonderful cans are a result of both his brain and the culminate brain of the brewery. In this interview he talks through his approach, where his inspiration comes from as well as who’d best play him in […]

Carlsberg say their Lager was probably piss

Sausage dog standing on a windowsill drinking beer like a boss

This Carlsberg article was written by Tony Malcolm, Creative Director and Non-Exec at YesMore Agency. Follow Tony Malcolm on Linkedin here.   The word ‘probably’ has served Carlsberg well over the last few decades. It has allowed them to allude that their product actually is the best lager in the world, but of course, the […]

Your Favourite Label 003 ~ Sam Taylor, Hop Culture

Ho-Ho-Hollo (does that work?) one and all to the December issue of Your Favourite Label. Hop Culture are an online publication who do a terrific job celebrating all things wonderful in beer. They create some of the best articles and merchandise in the biz as well as putting on some seriously good events. Recently their […]

Your Favourite Label 002 ~ Benjamin Kinzer of 21st Amendment Brewery

In the second episode in the series I sat down with Senior Designer at 21st Amendment Brewery, Benjamin Kinzer. We talked all things beer and design (as usual) as well as the chaos which comes with all of it! Enjoy…   WHAT WAS THE LAST BEER YOU DRUNK? East Brother Bo Pils, brewed just around the corner […]

Your Favourite Label 001 ~ Earl Holloway of KCBC Brewery

This month I sat down to talk about the design process from paper to can with KCBC’s very own Creative Director, Earl Holloway. Earl has been designing can art for the brewery for a few years now. He took the time to share a few tips ‘n’ tricks he’s picked up along the way. Enjoy! […]