Your October digest of the latest and greatest from the world of alcohol marketing, by the team at YesMore Agency.

This post first appeared as an email newsletter to our subscribers, who receive 5 top stories from the world of Alcohol Marketing each month – subscribe here.

Regal Rogue vermouth on the beach in Nice southern France YesMore AgencyREGAL ROGUE TAKES ON SPRITZ SCENE WITH GLOBAL SOCIAL MEDIA CAMPAIGN FROM YESMORE & NATIONAL LISTING IN WAITROSE.

READ IT IN THE GROCER. READ IT IN FAB NEWS.

WANT TO KNOW WHY INFLUENCERS ALL LOOK THE SAME?

A beauty historian and a psychologist explore why influencer content is becoming samey and how confidence and self-esteem play such a big part in it. Here. Urban Outfitters are even selling an influencer halloween costume (!) so you can fit in too. Here.

Genuine Liquorette London Cocktail Malibu Dole Pineapple Juice YesMore AgencyARE THEMED BARS THE FUTURE OF ALCOHOL MARKETING BY ATTRACTING EXPERIENCE-HUNGRY CONSUMERS? READ MORE HERE.


INSIDE THE MIND OF A PSYCHEDELIC BEER CAN DESIGNER. DIVE IN HERE.

ALCOHOL MARKETING EVENTS
TO CHECK OUT THIS OCTOBER

New bar, The Parrot, from Idris Elba with chauffeur-driven Aston Martins
@TheParrotLDN // @IdrisElba // Oct

London Cocktail Week: 1-7 Oct 2018
@DrinkUpLDN // #LCW18 // £10+

Wine & Spirits Show: 12-13 Oct 2018
@WineAndSpiritsShow // £40+

red-grapes-wine-making-hands-vineyard-new-zealand-wine-yesmore-agency
NEW CLIENT: WE’RE NOW WORKING WITH NEW ZEALAND WINE TO DRIVE TRADE REGISTRATIONS & CONSUMER TICKET SALES TO THEIR WINE SHOWS. CHEERS!

Want to get our Alcohol Marketing Top 5 to your inbox at the beginning of each month? Sign up hereAdditionally, if you want a quarterly update of what’s going on at YesMore Agency, sign up here.

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About The Author

Tom Harvey - YesMore Agency

Tom has carved out a career in marketing agencies across disciplines from start-ups and scale-ups to big international businesses.

He’s overseen teams delivering both global and local client work and has spent the latter half of his career coaching 25+ different agencies on how to deliver better results for their clients, and coaching brands on how to get more from their agencies.

Tom’s a sucker for French red wine, so much so that he recently got married in a vineyard near Bordeaux!

If you'd like to get in touch with Tom just email tom@yesmore.co.uk, call his mobile on 07944304761 or connect with Tom Harvey on Linkedin

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